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Employee Appreciation Day

Sir Richard Branson has said “If you can put your staff first, your customer second and shareholders third, effectively, in the end, the shareholders do well, the customers do better, and you are happy”.

Branson has shown that when our employees are happy and are treated well, this will be reflected in the way they deal with our customers. When customers have a good experience, it reflects positively on the whole company.

On the other hand, when our employees are dissatisfied for any reason, they are less likely to give the customer a positive experience. This can result in not only losing that customer but also any potential customers they tell about their experience. We also know that if a customer or employee posts negative comments about a company on social media, their comments can quickly go viral and ruin the company’s hard-earned reputation.

As Branson says; “Put your employees first”.

By simply and regularly showing appreciation for staff, they become more involved and motivated.

Appreciation encourages employees to stick around and we know that a lack of appreciation is a huge reason for high staff turnover. Appreciation strengthens our employees understanding of their roles and drives better performance. Appreciation creates a strong company culture and motivates our employees. A few simple words of appreciation can work wonders.

So how to show our appreciation? Here are some useful suggestions;

  • Simply, don’t forget to praise a job well done. "You did a great job” is a good start, but it works even better if you point out the specific actions that you appreciated. Don’t wait until your employee’s annual review to say it, let them know straight after the fact.
  • Say “Thank you” and “Please could you…”. Good manners do belong at work, so show your appreciation for hard work and contributions by thinking about your language and how you ask for things from your staff.
  • Learn about your employees’ interests. Know about their families, their hobbies, their weekend plans. No need to be nosey, just show a genuine interest.
  • Arrange a special gift. Know your employees’ interests well enough to present a small gift occasionally. A greeting card also works, and you can give a card for no reason at all, to celebrate a special day such as a birthday, or to offer sympathy when a colleague is ill or experiences a bereavement.
  • Treat them to a meal. Take staff to lunch or supper for a birthday, a special occasion or for no reason at all. Let them pick the restaurant. Alternatively, order delivery of pizza for lunch break.
  • Create fun in the workplace. Happy employees are healthier. Absenteeism is reduced.
  • Bring in little surprises; cakes and treats, especially anything that you've baked personally, are a huge hit. Bring chocolate, chocolate anything.
  • Publicly thank your employees on social media or your website. You could make it a regular event using something like #ShoutoutSaturday or just when one of them has gone the extra mile.
  • Provide opportunity for advancement. Staff appreciate the opportunity for useful training, to acquire new skills.

It is Employee Appreciation this Friday 1st March. Do you know an employee who deserves the spotlight? Don't forget to tell them!

About the author

Rob's passion for creativity and enthusiasm for interacting with people inside and outside of work, makes him a valuable asset to the Impact team. He uses these skills to develop resourceful solutions; ensuring clients and candidates get the results they need. In his spare time you can find Rob performing gigs in a punk music band.